Nov 192009

21st Century Communications and Video Access Act

Parks Associates, which provides research and analysis for digital living technologies, posted this article on its website on November 11, 2009:

Consumer viewing of movies and TV shows online doubles in 2009;
Service providers must deliver content across multiple viewing platforms to remain competitive

The number of U.S. broadband households watching premium online content, including movies and TV shows via the Internet, doubled in the last year, according to Broadband, Communications, and Entertainment Bundles, a new study from Parks Associates. Currently over 25 million U.S. broadband households regularly watch full-length TV shows online, while over 20 million watch movies online.

The international research firm reports that the growing popularity of online portals such as shows rapid growth in the number of viewers who use the Internet to watch long-tail and premium content. This shift highlights the opportunity for service providers to extend their current pay-TV and video-on-demand services to include online and mobile video features. In fact, providers will have to embrace online video services, including the ability to deliver content across multiple platforms, if they are to remain competitive and attract new subscribers.

[NVRC Note: the passage of H.R. 3101 will help ensure that the caption requirements for the TV shows we enjoy today will also apply when we view them on the Internet].

For the full article by Parks Associates and links:

– Thanks to NVRC, Fairfax